Once you know this, then you have a good level of assurance that if pre-qualified visitors connect with the product or service, most likely they will buy it and you earn a commission for that. However, do you have some form of landing page, which may be the merchant's site of the product you are promoting, or a page of yours where you do pre-work where you help your prospects to make more informed decisions. This stage is crucial, because assuming you are well pre-qualified prospects (which means that they found your site looking for exactly what you're offering), you still need help has taken the decision, and for that you need not be a salesman, in fact you should not be. In fact, most of us to surf the net in search of products or services and when we do, in fact what we are looking for is information that allows us to make a better decision. If you give your visitors the information, it is very likely that a large number of these people feel that they need to do more research, acquiring the product or service from your tips and suggestions, which in turn will generate a committee.
Sometimes the merchant landing page you own the product you promote does the job properly in that case you just need a simple domain forwarding, but is not the case, you must add additional value through a blog squidoo lens, a website, etc. where your visitors can obtain information who are looking to make informed decisions. As you can see, it is not fool your visitors by making them spend their money, it is about creating a win-win situation where for you to be the winner, first you need your visitors are the winners. They probably do not know if you are doing to win, and do not care. The point is that if you give them a win with the information they offer, then you also win.